Maisie, Megan, Jack

Maisie, Megan, Jack

Tuesday 25 November 2014

Poster Research - The King's Speech

The names of the actors appear above and below the title, the three main actors having slightly larger fonts than the rest of them that are listed. Only two actors appear on the image and look as though they are in character, and their names appear on the same sides of the title as they do. The images of the actors look as though they've been placed over the main background. The text is centered and placed towards the bottom of the poster, and it's superimposed over the image, whereas the billing block is placed at the very bottom of the poster. It's still centered and there isn't a lot of it so it doesn't draw attention away from the image or the title. At the top, above the ratings and quotes from The Daily Mail and Company, it says 'The nation awaits...', implying both the content of the film and the actual country waiting for the film to be released.

Media Language
The lighting behind the actors is quite low key, but in front of them around the statue is high key, suggesting that there is a bright future. Their clothing of the actor on the left shows he is of royalty (clearly the king) and the actor on the right is not of royalty, but of a high class. Linking to the 'bright future', the facial expression of the actor on the right shows he is confident and optimistic, whereas the expression of the actor on the left shows he is nervous, suggesting something about their characters. The title has a 'shiny' look to it, almost as if it's made out of gold, which suggests wealth, and the crown on top of the 'i' continues the theme of royalty.

Representation
This is clearly a positive representation of royalty and high class; the actors clothes are pristine and their surroundings look very grand, much like a palace. Also, the fact that the two actors are male represents the era in which this film is set, which was during the 30s and before the 1975 Sex Discrimination Act.

Audience
The audience for this film will mainly be adults, as the younger generation would not understand or know much about the history behind the characters or the actual story. They would be around the 30 - 45 age group and would be from standard class and above, as cinema tickets aren't usually cheap. People that would watch this would be interested in the history of the country and it's rulers.

Narrative
Unlike the other posters, this one shows more about the content of the film. The background shows a huge crowd of people gathered around the statue of Queen Victoria (the setting then obviously being London). The actual shot is from inside Buckingham Palace as the king is waiting to go outside to give the speech, hence why the crowd is there and why the tagline is 'The nation awaits...'. Applying Levi-Strauss's theory shows that there are some simple binary oppositions. The two main characters are positioned so they are almost 'above' the crowd outside the doors, which links to their status in the film. This is a clear demonstration of wealth and working class, as were a lot of people in those times.

Genre
Judging by the lighting, the facial expressions of the actors and the justification of the text and how ordered it is, the audience can deduce that it'll be some sort of drama. Also, mainly because of the title and who the characters are, it is also a historic film that educates people about a certain topic, and also biographic as it's about someone's life.

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